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In today’s digital age, email marketing stands out as a pivotal tool for interior designers eager to deepen relationships with their clients and expand their brand’s reach. With the shifting dynamics of social media and the uncertainties of algorithm changes, building a robust email list offers a direct and personal channel to your audience. Here’s […]

June 2, 2024

The Art of Client-Centric Strategy in Design In the heart of every successful interior design business is a deep understanding of the ‘who’—the ideal client avatar (ICA). It’s about aligning every choice, from your service offerings to your brand voice, with the specific vision and needs of the client you’re most passionate about serving. This […]

May 12, 2024

Instagram Stories have emerged as a vital tool in an interior designer’s marketing toolkit, offering a dynamic way to connect with followers and potential clients. Here, we’ll dive into strategic ways to utilise Instagram Stories to enhance your brand’s presence and attract your dream clients. Authenticity & Engagement Content Promotion & Urgency Content Education & […]

April 21, 2024