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Embarking on a journey into the world of interior design can be as thrilling as it is daunting. Many newcomers to the industry, from fresh design graduates to career-changing mums, encounter a series of roadblocks that can seem insurmountable. Drawing from over a hundred interactions with design startups, I’ve identified ten common challenges and how […]

February 14, 2024

When done correctly, designers should be able to drive 90% of their business out of Instagram. Authenticity, B-roll footage, Reels and Carousel Posts will be hot on Instagram in 2024. This is my weekly plan for the first half of 2024: 5 Reels, 2 posts, 1 will be a carousel post, 5 stories per day, […]

February 11, 2024

In a world where academic qualifications often take centre stage, I’m here to tell you a different story – one that proves you don’t need a formal degree to excel in the world of interior design. I’m living proof of that. Without any formal design qualifications, I’ve built a successful multi-six-figure design business. This post […]

January 21, 2024